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Wednesday, July 16, 2025 | Classes confirmed as of April 21, 2025.
NIELSEN IQ - BLURRED LINES: WHERE BEAUTY MEETS WELLNESS
10:45AM – 11:45AM | LOCATION: SOUTH PACIFIC D | $90
Blurred Lines: Where Beauty Meets Wellness The modern consumer doesn’t just want to look good — they want to feel good, too. As selfcare , health, and beauty continue to converge, NielsenIQ explores the powerful intersection of beauty and wellness fueled by evolving shopper expectations, ingredient-driven innovation, and the rise of holistic care. Using the industry’s most comprehensive data across brick-andmortar , e-commerce, and emerging channels, we’ll reveal:
• Key growth trends across hybrid categories
• How retailers and brands are redefining their assortments to meet a more mindful consumer
• The competitive dynamics at play, from Amazon’s wellness push to drugstore and mass channel transformation
• What beauty brands can learn from wellness
With insight, foresight, and actionable takeaways, this session will help industry insiders align with today’s whole beauty shopper and prepare for what’s next.
Jacqueline Flam | SVP, Beauty, Drug & OTC Retail
BETTING ON GEN ALPHA
12:00PM – 1:00PM | LOCATION: SOUTH PACIFIC D | $90
The oldest Gen Alphas are reaching their teen years. With an appetite for skincare and immense spending power, brands must support this cohort as they move from teens into adulthood while satisfying scepticism and safety concerns among their Millennial parents.
Hannah Mauser | Senior Beauty Strategist, WGSN Caro Bush | Beauty Strategist, WGSN
cosmoprofnorthamerica.com/las-vegas 29