ZEMCH 2015 - International Conference Proceedings | Page 375

1. What are the Corporate Social Responsibility activities implemented by BAM in the previous
year and what are the planned Corporate Social Responsibility this year in your project?
2. How do you find BAM’s performance in Corporate Social Responsibility towards the following
aspects?
• Their own employee;
• Suppliers and subcontractors;
• Environment;
• Clients; and
• Social community;
• Their own employee.
3. What are the challenges BAM is facing when applying Corporate Social Responsibility?
4. What do you suggest to encounter these challenges and enhance Corporate Social Responsibility within the company?
5. Do you believe there is enough support from the management to the Corporate Social Responsibility initiatives?
The answers to the interview questions discussed and explained in the recommendations and
conclusion.

Recommendations and Conclusion
BAM is one of the leading companies in developing Corporate Social Responsibility policies and
regulations. This was concluded from the awards that the company has achieved, where it was
listed by Sunday Times as one of the best companies to work for in 2011 and placed 14th in the list
of best green companies for the years 2011and 2013. BAM’s Corporate Social Responsibility performance is also explained clearly and transparently in the BAM sustainability reports produced annually. In general, BAM’s sustainability report covers all the necessary aspects of Corporate Social
Responsibility and shows that the company has a well advanced Corporate Social Responsibility
plans and policies. However, when investigating the implementation of the Corporate Social Responsibility policies as described in the annual sustainability report, it was concluded that the
company still need further improvement in the implementation of Corporate Social Responsibility. This means although the company has developed advanced Corporate Social Responsibility
policies and procedures, the company is not 100% implementing these policies as implied from
the interview conducted with one of the Corporate Social Responsibility senior officers in Al Ain
stadium project, PDM. In summary, PDM believes that there are lot of challenges that the team
has to encounter in order to implement Corporate Social Responsibility plans more properly.
These challenges are as following;
• The busy nature of the construction site.
• Full commitment from the senior management.
• Lack of knowledge in Corporate Social Responsibility especially in the supply chain side.
• Employees’ attitude towards Corporate Social Responsibility, as Corporate Social Responsibility is still not valued enough to be taken seriously.
• The nature of employment in the construction sites, where a new team will be hired at the
beginning of the project and will be transferred to other projects once the construction is
completed.
• Lack of effective Corporate Social Responsibility measurable targets except for CO2 emissions
and waste recycling where the company has developed an effective plan to measure and set
targets.

Post-conflict sustainable development of Bamiyan city in Afghanistan

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