WSTV Confidential
Dec. 2013
Recreational
Sales Manual
!
!
A healthy deal
mix is a key trait
of any
successful deal
site particularly
when you’re
trying to reach a
broad audience.
!
Focus on lead and sales
generation targets, as defined by
these categories,and listed with
the percentage of total deal
market
restaurants
38%
recreation
18%
beauty
14%
services
11%
retail
7%
travel
6%
events
6%
!
( Second street lab, GroupOn.)
2