Winning Spirit Magazine July - Aug 2018 | Page 13

Unstoppable Sales LHM 1000 Used Car Sales Event Recap For most people, Memorial Day weekend is a time to relax, unwind, and otherwise take a break from work. That is definitely not the case for LHM salespeople, as Memorial Day weekend hosts one of the biggest sales events of the entire year, the LHM 1000. Starting the Thursday beforehand, everyone involved gets ready for an intense couple of days filled with eager customers, great deals, and thousands and thousands of used cars. This year, the Memorial Day LHM 1000 was held in Washington, Utah, and Colorado, with tent sales happening on different weekends in Arizona and Idaho. Each tent sale was a massive undertaking, starting months in advance and including a major media blitz designed to get customers to stop by and look at the vehicles. This year’s marketing theme was “unstoppable deals,” which definitely proved to be the case as, group-wide, well over 1,000 cars were sold over the five days of the sale, a remarkable achievement for all involved, especially the sales teams. While it might be tempting for everyone to take it easy, the next tent sale of the year is just over the horizon, scheduled for Labor Day weekend. Will we do even better? Well, if our teams are as unstoppable as our deals, the prospects look very good. ◆ ARIZONA IDAHO Doing It Right Dealerships Win Awards It’s one thing to declare that our vision as a Group of Companies is to be the “best place in town to work and the best place in town to do business.” It’s quite another for an outside organization to tell you that your vision is reality. Recently, a couple of our dealerships have earned accolades that show just how real our vision is. First up is Larry H. Miller Dodge Ram Avondale, which was named one of the 2018 Top Companies to Work For in Arizona for the third year in a row. This prestigious award is granted based on a series of anonymous employee surveys that measure culture, work environment, leadership, and employee pride and satisfaction. And then in Idaho, Larry H. Miller Subaru Boise was voted the Best Car Dealer for Boise Weekly’s Best of Boise 2018. Voting for this award is done by members of the Boise community, which just goes to show that establishing a great relationship with your customers and the surrounding community can pay major dividends in terms of reputation and overall success. These two dealerships are great examples of hard work and dedication and deserve a hearty congratulations for their achievements. ◆ Employees from LHM Dodge Ram Avondale celebrate their achievements. LHM Subaru Boise LHMWSM.com 11