White Paper: Corporate Reporting for the Digital Era - Page 5
Finding multi-channel distribution networks to disseminate information
Investors and employees appreciate being kept in the loop. But keeping them there hasn’t gotten any easier. The sheer number of distribution technologies available today means companies must choose the best tools to simplify information access.
Leveraging detailed analytics for improvement
Quantifying reader engagement enables a business to learn more about its strengths and weaknesses. Companies could disseminate information through traditional print reports (and many still do), but with no viable means of knowing how investors and employees are interacting with the content, it’s not ideal.