Challenges in Creating Attractive and Engaging Interactive Content for Reports | Page 4

2. PROBLEM STATEMENTS

Like many other communication channels, reports set clear expectations and convey an organization’s transparency. They are, however, difficult to implement correctly and present companies with several challenges, including:


PROBLEM 1:

Creating attractive and engaging interactive content

Traditional PowerPoint and PDF reports are static and don’t have much flexibility in terms of presentation (i.e. no videos, slideshows, or interactive effects). For businesses, that means more uninspired content and less engaged readers.