WEP 2020 Sponsorship booklet WEP 2020 sponsorship book-final version | Page 29

WEP media activity Throughout the Winter Enrichment Programs we work with key media professionals across digital, print and broadcast facilitating media opportunities and exclusive access to global thought leaders and state of the art KAUST facilities. Selection of top tier journalists invited to cover the program from key national and international publishers and broadcasters On campus press conference held for journalists during the program Targeted press releases sent to relevant news and trade media pre and post event 29