We the Italians October 5, 2015 - 69 | Page 10

th # 69 • OCTOBER 5 , 2015 review of the New York Ti- players in the global publishing market - Tabucmes and The Republic. chi’s Sostiene Pereira, has At We the Italians we often sold only one thousand receive messages from copies in America since Italian authors who would 2001. Imagine for nonfilike to be published in the ction books, even worse! US. What would you tell They are almost never contemplated by foreign them? publishers, even if they reIt is not easy to guide the present perhaps the betItalian writers about being ter image of a country. published in the United States. The numbers do In the case of fiction it not play in our favor. If you seems to me that their think that even the Italian success abroad is linked bestsellers have little spa- more to their universal ce in the United States, the subjects. Just think of the process is challenging. case of Elena Ferrante. Just to give you an exam- Telling a story likely auple, according to Nielsen tobiographic, a sort of a Book Scan - a company of saga, makes the book apdata and research, which pealing. You want to know measures the books sales what happens next, and and the behavior of the what the psychological 10 | WE THE ITALIANS www.wetheitalians.com development of the characters and actions are. In my opinion, the description of the characters, their dynamic traces, the development of the plot that does not belong to a particular place, make the difference. Silvia Avallone’s Acciaio, is another example. Even if she tells a story about Piombino, a very local setting, the theme is universal capable to attract any reader, even stranger. In Italy, we publish lot of local or regional stories, too often related to cultural stereotypes of our society. The style is sometimes too refined. But this is my purely personal opinion. The US market is