TRENDS
Pinterest is also moving towards
this trend but in a more visual
way. Pinterest has always
been influential in helping
people decide what to buy, as
claimed by as much as 87%
of respondents from a recent
survey.
In its new visual search feature,
users can search for more
information about an image or a
visual feature within an image or
picture they are already browsing
through.
The Wild Scramble for
Organic Visibility
With more and more businesses
and marketers entering the social
media route towards digital
marketing success, the social
sphere has become an even
more difficult arena to generate
organic visibility.
This is compounded with the
greater focus placed on social
media advertising, making social
networks like Facebook limit the
organic reach and visibility of
standard posts, forcing people
to go the paid social advertising
route instead.
Competition is getting heavier in
this regard, and business owners
and digital marketers need to
understand and utilize more
effective channels that can give
them better organic visibility
from targeted users.
Visual Contenting
Always
Always Stay
Stay
CONNECTED