Visual Contenting February 2016 | Page 21

SOCIAL MEDIA Add on to Existing Words Once you narrow down your hashtags, it’s time to implement them into your post. For Instagram, most accounts add hashtags at the end of their post, which is unique to that platform. However, for other platforms, like Twitter, it can be better to integrate the hashtags into your existing tweet. This can save character space and make the hashtags fit in more naturally. Do your research, narrow down which hashtags fit best with your target audience, and use them in your existing content. This is the best way to use hashtags to your advantage. By leveraging hashtags to get more exposure, your social media content will go further and allow you to reach a wider audience that is searching for terms related to your content. From Salesforce Canada Blog Check out this infographic on Visual Contenting. Visual Contenting