SOCIAL MEDIA
Reddit with roughly 9,800
member-driven communities and
forums
•
Approximately 36 million
user accounts with 88% of
visitors go to the site multiple
times per day.
Of all Internet users, Reddit is
most popular among 18-34 years
old.
•
8% 14-17 years old.
•
8.5% 18-34 years old.
•
3.9% 35-54 years old.
Snapchat – captioned videos and
photos sent directly to other users
that automatically disappear
•
45% of Snapchat’s adult
users are between 18 and 24.
Vimeo – video sharing website
•
160 million monthly
viewers
•
35 million registered
users.
It’s estimated that the majority
of its users are serious video
creators.
Vine – 6.5 second long looping
videos
•
Show off a new product.
•
Demo a feature.
•
Tell a quick story.
•
Or share something fun.
•
28% of Vine’s adult users
are between 18 and 24.
Visual Contenting
There is no one-size-fits-all when
it comes to building your pipeline
using social media. Use these
tips to choose the right sites to
have conversations and maximize
engagement with your audience.
Check out this infographic
on Visual Contenting.