SOCIAL MEDIA
Helping businesses increase leads & sales with Facebook
advertising. Making online business easy for non tech savvy
entrepreneurs with clear, concise guides.
By Andrew Hubbard from
andrewhubbard.co
2016 GUIDE TO FACEBOOK
IMAGE SIZES
When it comes to creating
Facebook ads or building a great
Facebook page, the importance
of your images should never be
underestimated.
The images you use can be the
factor that makes or breaks
a successful Facebook or
Instagram ad campaign.
One problem I come across all
the time is the fact that almost
every Facebook ad type has a
different image size requirement.
While it may be possible to
use the same image size across
multiple ad types, this isn’t
recommended and won’t always
give you optimum results.
Using the recommended image
sizes for your ads makes a huge
difference.
Visual Contenting
That’s why I’ve created this
complete guide to Facebook
image sizes. It gives you a quick
reference to go to when you
are creating a new ad and want
to use the optimum image
dimensions.
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In addition to image sizes,
you also get the text length
recommendations and technical
requirements for each ad type.
Check out this infographic
on Visual Contenting.
And it covers both Facebook and
Instagram!
Here are the image & video
types included in the infographic:
• Facebook page images,
including your cover photo
and profile image
• Facebook Canvas
• Lead Ads
• Website Clicks / Website
Conversion ads
Page Post Engagement
Page Likes
App Installs
Event Responses
Offer Claims
Local Awareness
Video Views