TRENDS
1. English language skills
– vocabulary, sound
grammatical knowledge
2. An eye for detail and research
ability
3. Curiosity
4. An ability to see different
points of view
5. Creativity
Salary Prospects:
The salary of a copywriter ranges
from $29,869 - $71,442 per
year.
1. English language skills
– vocabulary, sound
grammatical knowledge
2. An eye for detail and research
ability
3. Curiosity
4. An ability to see different
points of view
5. Creativity
6. Good understanding of
user needs, motivation, and
requirements
Salary prospects:
Content writing
Content writers earn an annual
average salary of $69,250.
What Do They Do?
Social Media Marketing
Content writers produce
interesting, engaging content
aimed at drawing readers to the
site, nurturing them into regular
followers, and encourage their
retention. Professional content
writers are internet savvy and
create blogs, articles, and other
written forms of web material.
These professionals have a major
hand in all the written material
that is found over the web. They
have a solid grasp of the English
language and writing skills, and
many have experience working
with content management
systems and HTML\CSS.
What Is Social Media Marketing?
This is a kind of marketing that
uses social media networks
to achieve branding goals by
cultivating a voice and feel, and
business goals via paid and free
promotions.
What Do They Do?
Skills:
Social media marketers rely
mainly on social platforms
like Facebook, Twitter, etc, to
promote the brand and the
company’s offerings. Their
primary activity would involve
social sharing of videos, content,
and images for marketing
purposes.
Skills required to be a content
writer:
The responsibilities of a social
media marketer include:
Visual Contenting
1. Devising a social media
strategy which is in line with
the identity of the brand, its
goals, and its audience.
2. Define a communication style
and a content strategy that is
in-line with the above
3. Create and adapt the
content for each social media
network.
4. Keeping themselves up-todate on the latest digital
marketing trends
Necessary skills:
1. Creativity
2. Writing skills and Analytical
skills
3. A solid understanding of SEO
and content writing
4. A customer service mindset
and relationship building
Salary:
The average salary for a social
media marketers is $25,957 $76,279 per year.
Advertising
What Do Advertisers Do?
Advertisers play a vital role in
the generation of income for
the media outlets. They are
responsible for maintaining
relationships with new clients,
exploring new opportunities
and finding new clients, and
ensuring the advertising needs
of both, the customer and
the organization are met to
satisfaction.