Visit Baltimore Annual Report FY26 2026 | Page 20

BIG WINS FOR BALTIMORE
AMPLIFYING LOCAL VOICES
Starting in the fall of 2025, Visit Baltimore worked with a handful of established local creators, allowing us to tap into trusted community voices. These influencers already celebrate our city through their organic content, and investing in partnerships adds credibility and authority to messaging that inspires visitation and exploration. Content collaborations featured everything from only-in-Baltimore experiences and events to citywide initiatives like the CIAA Tournament, American Craft Made, Pride, Sail250 and more, all helping to elevate the depth and value of tourism.
Tim“ Chyno” Chin(@ thebaltimorefoodie)
Annie Demm(@ anniedemm)
Brian Oliver(@ briankoliver)
Simone Phillips(@ charmcitytable)
“ The stories you hear in the media don’ t paint the full picture of our city and its people.”
— ANNIE DEMM
Visit Baltimore was once again recognized for travel marketing excellence at the Hospitality Sales & Marketing Association International’ s prestigious Adrian Awards, which recognizes the creative thinking, strategic execution and measurable results that continue to move the industry forward.
Fall 2024 / Winter 2025 edition of the Visitor Guide marking the 60th anniversary of the Civil Rights Act
Gold – Best of Category( Print Collateral)
2024 CIAA marketing campaign Bronze – Best of Category( Community & Culture Impact – Multi-Channel / Integrated Marketing)

BIG WINS FOR BALTIMORE

“ Nomadness with Evita Robinson” highlighting Black business and culture in Baltimore Bronze – Best of Category( Community & Culture Impact – Multi-Channel / Integrated Marketing)
Warm Welcome program Bronze( Community & Culture Impact – Multi-Channel / Integrated Marketing)
“ You Won’ t Get It’ Til You Get Here” brand campaign Bronze( Video – Multi-Channel / Integrated Marketing)
Additionally, the Fall 2024 / Winter 2025 Visitor Guide took home the top Platinum award for marketing collateral at the American Marketing Association Baltimore awards, honoring the impactful content, creative and strategy showcased in this issue.
20 VISIT BALTIMORE