This month’s “tips from a PR pro” comes from owner of JKD & Company, Jane Dvorak. In addition to working with JKD, Jane also serves as the PRSA National President.
Tips From a PR Pro
"Take a step back from looking at the defintion of "success" as only working on yourself," Dvorak said. "Instead look at it as an opportunity for YOU to help make everyone around you better. Giving assistance to others only makes our entire profession better." Dvorak also encouraged students to invest in themselves. “It’s YOUR job to make yourself better," she said.
Some ways that Dvorak said PR students could
She provided a few pointers on how PR students could "make themselves better" including 1.) fostering a relationship with a mentor, 2.) building your professional network, and 3.) creating professional personalized business cards.
Dvorak currently lives in Lakewood, Colorado and got her bachelor’s degree at Colorado State University. “Go Rams!”
-Chris Lefteroff
VP of Service