BUS-101 |
Business Theory |
An overview of the theoretical framework and structure of today ' s business environment isstudied . Content areas include management , e-business , ethics and social responsibility , business organization , human resource management , international business and current business topics . |
BUS-205 |
Principles of Management |
This course requires an analysis of the managerial processes with emphases on the planning , organizing , directing and control functions used by managers to accomplish the goals of the organization . Related behavioral topics will be included in the discussions . Course requirements will include a research paper and Internet assignments . |
BUS-207 |
Principles of Marketing |
An overview of marketing theory and application in the context of the corporate , global and digital environment is studied . Topics include strategic planning , consumer behavior and customer experience design , business consumer marketing , developing and managing product offerings , marketing research and intelligence , advertising , public relations , sales promotions , pricing strategies and developing a marketing plan . |
3.00 |
BUS-209 |
Business Statistics I |
An introductory course in the use of statistics in business . Topics covered include measures of averages and dispersion , probability theory , probability distributions , sampling theory and estimation . |