6 Tips for Securing
Referrals Daily
Local economies can present
a stern challenge to many real
estate agents. This is the primary
reason why agents should take
measures that can help them
keep a competitive edge in the
market.
For example, getting solid
referrals is one measure that can
help any agent get consistent
commissions throughout the
entire year.
Marketing your services is a
critical component of being a
successful real estate agent,
but you must also secure new
referrals daily.
Let’s examine six invaluable
tips that can help you get more
business.
Offer a Unique Service
There are hundreds of agents
competing for business in
your area. Offering an unique
service is one easy way of
getting maximum exposure in
your target area. It will help you
generate more leads.
What is your specialty? Do you
specialize in single family homes
or multifamily housing? Are you
working with an experienced
mortgage lender who has access
to flexible conventional funding
sources and special government
home loans? Are you willing to
work on a reduced commission?
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Your specialty can separate you
from the competition.
Create a brochure or flyer that
features your unique service.
Handing out this flyer or
brochure at open houses will
inform prospects about your
unique service. Your prospects
will be more inclined to discuss
their needs with you and if they
have family or friends with similar
circumstances they may share
your information with them too.
Retain Relationships with
Past Clients
Retaining relationships with past
clients is one simple method of
getting referrals, but generally
overlooked.
Your past clients are always in
contact with others who are in
need of your services. They will
be more than happy to give you
new leads if you provided them
with exceptional service.
Periodical phone calls or emails
will help you stay in position
to get new business. Your past
clients will be more than happy
to give you referrals if you simply
ask.
Cultivate Relationships with
Colleagues in Your Industry
Building productive relationships
with colleagues can help you
expand your business.