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3. Create Boards that Focus
on Helping Homebuyers or
Home Sellers
This is an excellent strategy
because it can quickly connect
you to potential home sellers and
buyers. The best way to attract
them is by creating boards that
revolve around or are related
to home buying or selling. The
boards can be on such subjects as
Tips on Having a Successful Open
House, Decorating Ideas that Cost
Little but Add a Lot or How to
Landscape Your House To Sell. The
possibilities are endless, but boards
with such subjects linked to your
site with a decent article you wrote
or had written for you will bring
you serious prospects that one day
will become clients.
4. Create Boards that Focus
on You and Your Unique
Personality
On this board you have the chance
to share the real you with your
prospective clients. This is where
you acknowledge and prove that
you are more than just another
real estate agent looking to make
a sale. You should pin on subjects
you care about that show the
human side of you and what
your personality is like. If you like
gardening, cooking, riding a bike
or are an amateur astronomer, this
is the board where you can relax
and have some fun. You’ll find
that you will attract followers that
have similar interests, who one
day when they’re thinking about
buying or selling a property will
remember the real estate agent
that shared the same hobbies and
interests as them.
5. Add Pinterest Follow and
Pin-it Buttons on Your Site/
and or Blog
This last strategy is part and parcel
of the holistic online-branding
approach we have been exploring
in this edition. By adding follow
and Pin-It buttons on all of your
Website and blog’s pages, you
are branding and integrating
you online presence. You will be
amazed at the number of visitors
to you sites who will pin your posts
and begin following you. As a
result, your traffic and prospective
client base will continue to grow!
The Money is in the List!
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