How to Get Started with Pinterest
– The Basics
Pinterest is a relatedly new social
network that will not only generate
substantial traffic for your personal
real estate Website, but is also
another powerful tool for Realtors
because it is a visual platform.
Unlike Facebook or Twitter,
Pinterest is a virtual pinboard
where you post pictures and these
images, not comments, are the
main focus of the community’s
millions of members. What
could be better for a real estate
agent than having various online
pinboards where she or he
can “pin” their best and most
interesting listings categorized by
area, price or amenities?
Pinterest has already become a
popular place for homebuyers,
sellers and real estate agents to
share images of their properties.
“Home” is the No. 1 category of
pins on the site, accounting for
17.2% of the sites 25 billion pins,
according to a study by businessintelligence firm R.J. Metrics.
Pinterest Basics
If Pinterest is a new concept to
you, here’s an easy tutorial on how
to get up and running.
First, you must sign-up for a free
Pinterest account by going to
www.pinterest.com.
Create Your Profile
As we mentioned in previous
articles about branding yourself
online, you should upload the
same informative, well-written
profile, professional-quality
photograph and/or logo to
Pinterest that you have on your
personal site and other social
networks such as Facebook, LinkIn
or Twitter. Consistency of image is
the first rule of good branding.
You next step should be to link
your new Pinterest account with
all of your other social channels,
so