The A-List proudly presents The Trial Lawyer Advertising Hall of Fame to
Richard David Sackett
The A-List is proud to announce Richard David Sackett as a 2024 Inductee into The Trial Lawyer Advertising Hall of Fame ! Richard David Sackett was honored during The 2024 Golden Gavel Awards at The Trial Lawyers Summit in Miami , Florida .
Richard Sackett is the founder and CEO of Group
Matrix Advertising , a traditional and digital advertising agency and law firm practice development firm . Credited with being the originator and “ Guru ” of the mass marketing of legal services , CEO Richard Sackett founded the firm in 1970 . In 1977 , the firm was the very first attorney advertising agency to advertise legal services in mass media .
Richard and Group Matrix have been featured in reports on attorney advertising by NBC News , CBS News , and Newsweek International . He has taught at Loyola University Law School , performs CLE , and is also an AAJ guest speaker . Additionally , Richard is retained as an expert on attorney advertising regulation and has helped to establish many Federal and State regulatory precedents in favor of an attorney ’ s right to advertise .
Mr . Sackett has served in the Military and State Government . He is a yachtsman and jet pilot . He also collects exotic cars and miniature trains .
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