The Perverse Playhouse - Event Evaluation The Perverse Playhouse - Event Evaluation | Page 19

The social media posts did not generate
high engagement therefore strategies
were adapted.
Alternative types of post were created in
an attempt to increase engagement.
Videos gained the highest interaction
levels with over 800 views of the teaser
video. Certain posts on Facebook were
also boosted to reach wider audiences
requiring a small fee. Boosted posts were
extremely effective.
Ticket sales were slow.
Tickets were only put on sale 5 weeks
before the event so this target was
unrealistic. Ticket sales did not go as well
as expected so organisers offered a
discount which increased sales.
"THE EVENT
FELT VERY
PROFESSIONAL"
CHARITY FEEDBACK
Communication remained
professional.
Communication between the organisers
and other stakeholders was always
professional and appropriate.
Feedback from suppliers and
volunteers reflected this quality and
consistency. Volunteers remarked that
the information they were given ahead
of time was very informative as well as
the briefing on event day.
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