THE ESTATE OF GENERAL IDEA Life & Work | Page 38

General Idea Life & Work by Sarah E.K. Smith Shut the Fuck Up 1985 General Idea, Shut the Fuck Up, 1985 Video, 14 min. Various collections Shut the Fuck Up was created for Dutch television, commissioned by the festival Talking 1 Back to the Media. The video provides a candid and humorous assessment of the media cliché of the artist. Aggressive and fast-paced, the video is structured in three segments: “Part I: Death of a Mauve Bat”; “Part 2: Mondo Cane”; and “Part 3: XXX (bleu).” Like Test Tube, 1979, each segment is subdivided, with three formats used: 2 talking heads, found footage, and inspirational montage. Throughout, General Idea addresses the role of art in society and critiques the artist’s relationship to mass media. The group comments on art’s reliance on spectacle, the lack of intelligence and agency accorded to artists by the media, and the presumption of an artist’s disengagement from the world. Felix Partz notes, “We’re supposed to be romantic, untamed,” and Jorge Zontal rants, “I’m not going to play…boho to their fucking bourgeoisie.” 38