The Digital Conglomerate Magazine Inc June 2014 Issue | Page 9

The Ad Council is a private, non-profit organization that
marshals volunteer talent from the advertising and
communications industries, the facilities of the media, and the
resources of the business and non-profit communities to deliver
critical messages to the American public. The Ad Council
produces, distributes and promotes public service campaigns on
behalf of non-profit organizations and government agencies in
issue areas such as improving the quality of life for children,
preventive health, education, community well being and
strengthening families.
The Ad Council has endeavored to improve the lives of all
Americans since first creating the category of public service
advertising in 1942. Ad Council icons and slogans are woven
into the very fabric of American culture. From our earliest efforts
including "Loose Lips Sink Ships" and Smokey Bear's "Only You
Can Prevent Forest Fires," to the iconic “Friends Don’t Let
Friends Drive Drunk” and of course, "A Mind is a Terrible Thing
To Waste" - Ad Council PSAs have been raising awareness,
inspiring action and saving lives for more than 70 years.