Breaking up stock
How did it get from one place to another?
Boohoo
John Lewis
Boohoo only stock their own brand
so get everything from the same
manufacturer.
John Lewis stock a range of
different designers and brands
within the store. Meaning they buy
from designers/brands from a
lower price as it is in bulk, then sell
it on individually to customers.
Storage of stock
So where is it all kept?
Boohoo
John Lewis
Everything is sent from the
manufacturer to the warehouse to
be stored. As it is all based online
they can only store it in
warehouses.
Store the different designers instore and warehouses.
The distribution system
How do goods get sold on?
Boohoo
John Lewis
Boohoo get their own brand
from one manufacturer.
John Lewis stock a range of
different brands after having an
agreement with them which allows
them to. They buy these products
from the brands in bulk (cheaper)
but sell as individuals to make
profit.