bridge the gap between insight and action |
actionable meaning from reporting and |
||
by supporting peoples ’ natural decision- |
analytics . |
||
making processes . |
2 . Increasingly dispersed workforces have |
heightened the need for , and benefit of , |
Gartner has suggested that around 15 % of |
fast information sharing and collabora- |
||
BI deployments now combine traditional |
tive decision-making . |
||
BI and collaborative components in a single |
3 . The need to provide context to action- |
||
decision-making environment . I believe this |
able information to underpin accurate , |
||
figure is extremely conservative . Or if it ’ s ac- |
fact-based decision-making . |
curate , far too many vendors are hopelessly |
behind the fast disappearing ‘ ball ’. |
I ’ ve also found that clients who embrace best |
practice collaborative BI have the ability to |
This demand for better enterprise collabora- |
improve productivity and visibility across |
||
tion , and collective decision-making capabili- |
the breadth of organisational operations , |
||
ties , is part of a wider spike in demand for |
via enhanced knowledge sharing . |
||
© iStockphoto . com / Er Ten Hong |
CDM software . Analyst firm IDC reported a 5.1 % uptick in CDM software sales across 2012 , making it the fastest growing global software segment last year .
More specifically , Wayne Eckerson ’ s ‘ Collaborative Business Intelligence : Optimizing the Process of Making Decisions ’ report found that 87 % of BI professionals believe that “ col-
|
The need : why is collaboration important when using analytics ?
The demand and drivers for collaborative BI
seem clear . But why is conducting effective
collaboration so important when attempting
to use BI content to make better decisions ?
Information sharing and discussion allows
|
|
laboration tools can have a positive impact |
human insight and understanding to be |
||
when drawn together , enable a collective |
on analysis and decision-making activities ”, |
added to data , making it more meaningful |
|
decision to be made . |
while “ Fifty-eight percent of BI professionals |
and actionable . |
|
plan to evaluate collaboration features when |
|||
BI veterans Claudia Imhoff and Collin |
they purchase their next BI tools .” |
Collaboration exposes the ‘ why ’ and ‘ how ’ |
|
White provide a useful definition of col- |
behind data , helping us move beyond the |
||
laborative BI , “ BI software enables business |
According to InformationWeek ’ s 2012 Busi- |
simple ‘ what ’ and onto a deeper level of |
|
users to report on and analyse business |
ness Intelligence , Analytics and Information |
analysis and comprehension . For example , |
|
processes and associated activities , while |
Management Survey , 59 % of IT pros list “ the |
you might work for a sporting goods com- |
|
collaboration tools enable the results of BI |
ability for users to share and collaborate ” as |
pany assessing the monthly sales report . In |
|
queries and reports as well as other related |
the most important feature to consider when |
one instance , that report might indicate a |
|
information to be accessed and shared by |
purchasing a BI solution . Only mainstays |
massive jump in the sale of boxing equip- |
|
multiple users . |
“ ease of use ” ( 63 %) and “ fast data explora- |
ment . By sharing data with all the relevant |
|
tion ” ( 62 %) ranked higher . |
business groups - Sales ( did we have a focus |
||
“ The ultimate goal of any BI environment is to make timely and better business |
Drivers |
on clearing boxing equipment this month ?),
Marketing ( did we run a campaign ?), IT
|
|
decisions . A collaborative BI environment |
Over the years I ’ ve found three key factors |
( do we have errors in our data sets relat- |
|
supports team efforts to assess situations |
driving client demand and interest in col- |
ing to boxing equipment ?) - we ’ re able to |
|
and make decisions .” |
laborative BI : |
determine not just what happened , but why |
|
Demand for collaborative BI |
1 . The increased demand for real-time information , in conjunction with the |
and how it happened . Collaborative BI is
about connecting the right people with
|
|
If executed correctly , collaborative BI has the |
rapid expansion of corporate data assets , |
the right data to maximise the effective- |
|
ability to form crucial connections between |
has resulted in organisations searching |
ness of data analysis and achieve better |
|
people , process , data and technology - to |
for faster methods to share and derive |
decision-making . |
27 |