Study: Understanding the Benefits of AI | Página 7

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THE NEXT WAVE OF
TRANSFORMATION
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We talk with Alexa, let our car park itself, and watch smart robots in action at
Hanover Fair and CES in Las Vegas. There is no doubt about it: Artificial Intelligence
is now part and parcel of our everyday lives, and features strongly on
business agendas as a way to make enterprises fit for the future and keep them
competitive. This is no slow-paced change. This new wave of transformation is
approaching fast – it has taken just five to ten years of technology innovation to
take AI from the sidelines and turn it into the Next Big Thing.
One reason for the hype is the sweeping visions that are being formulated. Technology
providers such as Google, Intel or IBM talk of “improving people’s lives”,
“reshaping business and society” and “the power of AI”. Meanwhile, enterprises
in other industries are beset by uncertainty. Will AI genuinely revolutionize their
business models? If so, how fast will it happen? And what form will the change
take? Is it worth venturing beyond tentative pilot projects and splashing out on a
major AI investment? What are the best areas for investment?
“Hype is there and
it can be easy to
get carried away.“
Eden Zoller,
Principal Analyst,
Ovum
RIDING THE AI WAVE
In this study, we investigate the importance and potential of artificial intelligence
for business, presenting latest data and research, as well as opinions from an industry
insider survey on AI (‘market voices’). The study focuses on two industries
in which 80% of enterprises already have some experience with AI, and which
can expect AI-driven change to have a particularly significant impact: Telecommunications
and Industrials.
What emerges clearly from the study is that the next wave of transformation will
be driven by artificial intelligence. What we do today – how we get ready – will determine
whether we encounter AI as a destructive tsunami or a perfect wave for
our own renewal. The following chapters summarize what awaits enterprises in
specific terms, and conclude with practical steers for action by our goetzpartners
experts Dr. Alexander Henschel and Markus Schmid (‘executive briefings’).