Silendum 2 | Page 23

7 SIMPLE TIPS TO FOLLOW WHEN LOOKING FOR NEW CLIENTS

When you ’ re running an entertainment business , clients are at the heart of what you do . There ’ s no use being an entertainer with no one to entertain !
However , it can sometimes be difficult to get your name out there . When business is slow , follow these easy tips and watch the new clients roll in !
1 . Print out fliers advertising your business
Ask other related businesses in your area if you can pin your fliers up in there . For example , if you are a magician for hire , ask if you can advertise your business in party shops or theaters . Think of the places people interested in your services would frequent , and advertise your business in those areas .
2 . Create social media pages on popular sites
Use Facebook and Twitter to promote your business . Many people nowadays find out about businesses and events through the Internet , so use this to your advantage ! Find out how to successfully market your business on Facebook with our helpful article – “ Dos and don ’ ts when using Facebook to market your entertainment business ” on page 20 .
3 . Make sure you have professional , attractive looking business cards printed
Make sure you take them with you everywhere you go . Sometimes potential clients can appear in the most unlikely of places , so it ’ s always good to be prepared . Also , ask local businesses if you can leave a stack of business cards in their premises .
4 . Attempt to create a partnership with a local events hall or hotel
If you find a good partnership , the company can recommend your entertainment business to its clients . Weddings and parties are often interested in hosting entertainment , such as magicians , so a partnership with an events planner could be greatly beneficial .
5 . Regularly check online “ wanted ” pages
Scan Gumtree , Facebook pages , and Craigslist . Sometimes people will post an advert in their search for an entertainer , and you want to ensure your business is the first to respond to their request .
23