Siemens Brand Guidelines (Sep. 2013) | Page 102

Corporate design manual? |? Siemens-Electrogeräte GmbH? |? PoS Three-dimensional PoS materials Cube Folding cube example The folding cube is a classic example of a three-dimensional PoS item. Its complex shape makes a very reduced design advisable. Therefore, the “Transparent Layer” will not be implemented. Calm, full-surface images are used preferentially. The Siemens design elements (corporate colors and font family) are used for a branded look. Calm color fields can be laid down in the primary color Siemens Stone. The most important elements, the logo?/?layer form and tagline, must be adapted to the size, and should not cross edges or folds. Schematic representation Siemens. Die Zukunft zieht ein. Siemens. Die Zukunft zieht ein. Siemens. Die Zukunft zieht ein. Produktneuheiten 2011 Suchen Sie sich Ihre Zutaten individuell aus. Auch bei Ihrer Küche. Siemens. Die Zukunft zieht ein. Fold or edge 102