SEOResellerUSA The Elements of On-Page SEO | Page 17

Making the Most of On-Page SEO
When you create or update your website, it’s critical that you know all about on-page SEO so you can bring
more traffic to your site and make people aware of what your company has to offer. While keywords are
essential, there are some other things you should know to make sure your website is attractive and
professional.
One of the most important things you’ll need to do is use Schema when necessary to increase CTR.
Schema markup is tool that assists search engines to better interpret the content and intent of your page. If
you look at Google search results and see a star rating, image or review, you’ve seen the results of Schema
markup. While this is a great tool to use for your website, you don’t need to add this markup to every page.
The truth is that your main page can benefit from Schema markup, but you don’t need to put it on pages
where it wouldn’t be relevant. If you’re not sure which pages need the markup, look at the pages that get
top rankings according to your primary keyword. If those pages have the Schema markup, then you should
add it to your page as well. All in all, it’s best to use Schema markup to increase SERP CTR so that search
engines can gain a better understand of your webpage content.