LANDLORDING 103 – MARKETING TO FIND TENANTS KAREN RITTENHOUSE
no longer reads newspapers, there are many more
effective and less expensive ways to market your
home.
Online listing sites. There are tons of free
online listing sites (free is good). Zillow.com and
Trulia.com are just two to get you started.
Craigslist. This service is free and available all
over the country. Be sure to add the maximum
Do prospects know your house is available?
number of photos. You’ll need to update your ad on
Here are some ways to make sure they do:
Craigslist every two to three days as they quickly
fall down the list of newly placed rentals, but this is
Yard sign. Post signs that will be noticed by
those driving by. Include a phone number that
one of the most frequented online sites and it’s
FREE!
someone answers! Some homeowners associations don’t allow yard signage, so place a sign
Neighbors. Put out flyers and talk to neighbors
in the window if you can’t have one outside.
and co-workers about your property. Neighbors are
a huge source of referrals. We’ve even had
Flyer box. Have the property information
neighbors prefer our house over the one they were
available in a flyer box in front of the house. Flyer
renting nearby, so they gave their notice and
boxes market anytime someone drives by.
moved into ours. You never know who’s