LANDLORDING 103 – MARKETING TO FIND TENANTS KAREN RITTENHOUSE
Neighborhood newsletters. Many will let you
gyms, daycares, etc. Ask if you can put up flyers in
place ads for free. Also check to see if they have a
their store windows or on counters and offer to
website where you can advertise.
place their coupons or business info in your new
resident flyers or to mention them in your monthly
Apartment complexes. Mail flyers advertising
tenant newsletters.
your advantages, such as a fenced yard.
Real estate agencies. Let them know you
Colleges. Contact university student housing
have rentals available for their clients who might
departments if nearby.
not be able to qualify now for financing.
Specials. Offer holiday or monthly move-in
Social media. Market through social media:
specials and incentives. For example, December
Facebook, Twitter, LinkedIn.
Special: “$100 off first month’s rent if you move in
before December 25th!”
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