Real Estate Investor Magazine December/January Edition 2024 | Page 87

If you are on social media, it is exhausting how these videos constantly find their way into your feed and make you question tried and tested investment principles that have stood the test of time.
The problem with these videos is that an idea that gets you excited one day is shredded by another content creators’ ideas the next day and on and on it goes until you lose the ability to think for yourself.
INVESTING
One of the biggest obstacles standing in the way of your real estate success is not having a clear path of how to get there. The biggest reason why so many people are feeling directionless and overwhelmed is the never-ending barrage of free information that is being thrown at you from morning to night.
• Essentialism focuses on eliminating non-essentials: Success in real estate comes from identifying key priorities and saying“ no” to distractions.
• Simple, clear goals drive success: Like Rassie Erasmus and Bill Rawson, adopting a focused, consistent strategy yields long-term results in real estate.
• Stick to your gameplan: Defining a clear investment mantra helps filter out noise and keeps you on track to reach your objectives.
I find it alarming how anyone with an opinion, and in many cases without any empirical knowledge or experience, can put together professional grade videos that are posted all over social media telling you how to invest and live your life.

If you are on social media, it is exhausting how these videos constantly find their way into your feed and make you question tried and tested investment principles that have stood the test of time.

The problem with these videos is that an idea that gets you excited one day is shredded by another content creators’ ideas the next day and on and on it goes until you lose the ability to think for yourself.

44 REI MAGAZINE DECEMBER 2024 / JANUARY 2025