Real Estate Investor Magazine December/January Edition 2024 | Page 86

If you are on social media , it is exhausting how these videos constantly find their way into your feed and make you question tried and tested investment principles that have stood the test of time .
The problem with these videos is that an idea that gets you excited one day is shredded by another content creators ’ ideas the next day and on and on it goes until you lose the ability to think for yourself .
INVESTING
One of the biggest obstacles standing in the way of your real estate success is not having a clear path of how to get there . The biggest reason why so many people are feeling directionless and overwhelmed is the never-ending barrage of free information that is being thrown at you from morning to night .
• Essentialism focuses on eliminating non-essentials : Success in real estate comes from identifying key priorities and saying “ no ” to distractions .
• Simple , clear goals drive success : Like Rassie Erasmus and Bill Rawson , adopting a focused , consistent strategy yields long-term results in real estate .
• Stick to your gameplan : Defining a clear investment mantra helps filter out noise and keeps you on track to reach your objectives .
I find it alarming how anyone with an opinion , and in many cases without any empirical knowledge or experience , can put together professional grade videos that are posted all over social media telling you how to invest and live your life .

If you are on social media , it is exhausting how these videos constantly find their way into your feed and make you question tried and tested investment principles that have stood the test of time .

The problem with these videos is that an idea that gets you excited one day is shredded by another content creators ’ ideas the next day and on and on it goes until you lose the ability to think for yourself .

44 REI MAGAZINE DECEMBER 2024 / JANUARY 2025