Facebook Ads are taking over everyone's Facebook feed, with most posts now being an Ad. Facebook is one of the biggest social channels with 1.5 billion people having an account which is around one fifth of the worlds population. Facebook Ads are one of the most cost effective ways of advertising as it has such a large audience.
Facebook Ads can also be directed to a certain demographic depending on what you are advertising. This is why Pocket Shopper will also be using Facebook Ads, with a direct link to download the app.
PS Socials