News & Notes
Renown Earns National Award for Spanish-Language Campaign
Renown earned a 2026 Inclusive Marketing Award from Ragan Communications and PR Daily for Contigo en la Lucha, its Spanish-language adaptation of the Fight the Good Fight campaign.
Rather than directly translating the original campaign, Renown rebuilt the messaging to reflect the language, culture and lived experiences of Spanish-speaking communities across northern Nevada. The campaign now spans marketing, community outreach and patient communications and has become an ongoing part of how Renown connects with Spanish-speaking patients and families.
Renown and UNR Med Mark Five-Year Affiliation Milestone
Renown and the University of Nevada, Reno School of Medicine are celebrating the first five years of their 50-year affiliation, which created Nevada’ s first and only integrated academic health system.
Since 2021, the partnership has expanded physician recruitment, graduate medical education, clinical research and workforce development across northern Nevada. Milestones include new and planned residency and fellowship programs, broader access to clinical trials and continued investment in training and retaining physicians in Nevada.
‘ We Can and Will. Together.’ Becomes Renown’ s New Brand
Renown has launched We Can and Will. Together., a new brand campaign replacing Fight the Good Fight and highlighting Renown’ s role as Nevada’ s not-for-profit academic health system.
Developed with input from Renown and UNR Med leaders, employees and community members, the campaign reflects the organizations’ shared commitment to innovative care, education and research. The new brand is rolling out across TV, digital advertising, social media, billboards, radio, facility signage and other channels in both English and Spanish.
12 | Physician Pulse Newsletter | Renown Health