Optical Prism May 2021 | Page 20

OPTICAL PRISM | COVER STORY
and white patterns in the eyewear . Check out LA083 in black that has black over bone marble . It ’ s a beautiful bold shape that ’ s sophisticated and chic .
Other lifelong design themes are houndstooth print and colours that pop . This year , we did playful , colourful glitter stripes , glitter houndstooth and glitter tie dye prints in GX . In GX junior ’ s collection there are new Kawaii characters – an inspiration that was central to Harajuku Lovers . In Zuma Rock , there ’ s camo and checkerboards , a nod to my punk / ska roots .
Q . What excites you about the new gx , LAMB and Zuma Rock collections ?
A . I ’ m really excited about all the custom materials we created for 2021 . In LAMB , we have this gold foil that ’ s on my favorite round sun , LA569 GLD . In GX , there ’ s a gold glitter classic houndstooth ( GX078 GLD , GX077 GLD ) that makes the classic print feel modern and fresh . In Zuma Rock , I love the mash up camo and checkerboard prints .
Q . Your latest album ’ s lead single , Let Me Reintroduce Myself , is a look back at your musical career . What throwback elements will we see in your latest eyewear designs ?
A . While my style has evolved over the years , there are some themes and types of inspiration that are always the same . From the very beginning , I ’ ve loved the bold , graphic contrast of black and white . You ’ ll always see some black
Q . How involved are you in the design process ? A . While it ’ s always a team effort in collaboration with Tura , I ’ m very involved in every step and I very much enjoy the process . I review and give detailed input on all trend inspiration , concept drawings , new materials and all proto samples . I try on every single prototype to be sure I like the shapes and colours . Tura takes all of the feedback and executes the final product . I ’ m also very involved in designing
GX077 LA084
ZR015-BLU LAUF081
18 OPTICAL PRISM | May 2021