Academic year: 2024-2025
Digital Marketing- Technical Diploma
Program Code: 311045
Marketing is changing rapidly in a world where technological advances are made daily. Industry leaders are now looking for marketing professionals who can take their businesses to new levels utilizing emerging technology. As a graduate of Digital Marketing, you will gain valuable insights into online marketing strategies, sales tactics, content development, analyzing metrics, and how all this fits into your integrated marketing plan. Social media, mobile devices, and a growing number of digital marketing avenues and trends will be researched to discover and implement a digital marketing campaign. Careers may include digital marketing coordinator, social media specialist, community manager, online content coordinator, ecommerce marketing specialist, sales support / coordinator, and digital marketing analyst. All credits from this technical diploma can be applied to meet requirements in the Marketing Associate Degree.
Delivery
Day Evening Full-time Online Part-time
Explore Locations
This program is offered at: Green Bay
Program Costs & Financial Aid
Tuition: $ 4,671, Books: $ 405, Supplies: $ 50 Total Approximate Costs $ 5,126 See costs of tuition, books, and supplies.
This program is fully eligible for financial aid.
Estimates based on in-state residency. Please visit the following URL to learn more about tutition and fees for this program. https:// www. nwtc. edu / admissions-and-aid / paying-for-college / tuition-and-fees? ProgramCode = 311045
Curriculum
Students following the study plan below will complete the Digital Marketing technical diploma in the number of semesters shown.
First Semester 8 Week 1 10890101- College 101 1 10104110- Marketing Principles 3 10104176- Consumer Behavior 3
8 Week 2 10104107- Integrated Marketing Comm 3 10104172- Digital Marketing 3
Semester Total 13
Second Semester 8 Week 1 10104119- Social Media Marketing 3 10804134- Mathematical Reasoning 3 10104174- Marketing Analytics 3
8 Week 2 10104175- Content Marketing 3 10135181- Web Content Management 3
Semester Total 15
Total Credits 28
Curriculum Note: The credit for 10-890-101, College 101 is an Institutional Requirement for graduation. Consequently, it is not part of the program requirements, but must be passed with a C or better.
Requirements for Program Entry
Apply at www. nwtc. edu / apply. Submit high school, GED, or HSED transcripts and college transcripts( if applicable) to transcripts @ nwtc. edu.
Tip! Our admission advisors will assist you through every step. Have questions? Connect with NWTC Admissions at start @ nwtc. edu or 920-498-5444.
Program Outcomes
Develop strategies to anticipate and satisfy market needs Promote products, services, images, and / or ideas to achieve a desired outcome Utilize tools and technology for digital marketing initiatives
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