Kimberlyn King-Hinds,

I love the CNMI and I’ m willing to do whatever it takes to help our community— even if it means sometimes acting silly,” Del. Kimberlyn King-Hinds said, explaining the lighthearted and funny videos her office has been posting on her Facebook and Instagram pages.

One video clip shows the Northern Marianas delegate digging through her purse for her passport, which she thinks is the world’ s hide-and-seek champion.

Another video, titled“ Social media

CNMI delegate to the US Congress Beyond‘ likes,’‘ shares’ and funny videos: Engaging the public in the age of social media By Jayvee Vallejera

vs reality,” shows the delegate and her staff doing a parody of The Tonight Show’ s musical segment. King-Hinds lip-syncs to Natasha Bedingfield’ s hit“ Unwritten,” while one employee bangs on a gavel and another blows on a conch shell.

The goal is to create a brand that reflects King-Hinds’ outgoing personality, said social media coordinator Ali Ogo.

King-Hinds credited Ogo for sketch ideas, for the videos, which he also shoots and edits.“ I try to give the team as much creative freedom, and I trust in the product that they want to deliver,” she said.

The funny videos, posted on Fridays, are King-Hinds’ way of wishing everybody a happy weekend. Serious content related to the delegate’ s work in Washington, D. C., and in the CNMI is posted on other days of the week.

King-Hinds assumed the CNMI seat at the U. S. House of Representatives on

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