My first Magazine HRegatta_Edition 8 | Page 5

The HR & OB Society Major digital transformation initiatives revolve around re-engineering business models, customer experience, employee experience, operational processes. Transformed Business Models and customer experiences are the apparent and may be the most stimulating aspects, organizations are also realizing strong benefits from transforming internal business processes. With the globalization, transformation of internal business processes is all more cliché. However, implementation of new technology is not sufficient for successful digital transformation, organization must reshape themselves to reap maximum possible benefits out of the new technology. The strategy depends on timely execution of its plans, margin improvement, strengthening processes and presence, building capabilities and entering new countries every year, especially in its emerging and established businesses. Jittery environment increases the competition for efficiency. Organizations are focusing on innovation in the workplace under the juggernaut pressure of competition, and therefore become increasingly committed to seek productive work organization. At the end, organizations choose a high-performance HR practices designed to encourage employees for innovation. Another major revolution faced by organization is that many products and services have become commodities. Organization strive to remain competitive in the market by embarking Faculty of Management Studies, Delhi 5