the show differently and actually took one big lesson from it that I instantly knew I wanted to write about .
I want you to woo your leads with the same ferocity as these bachelorettes .
I want you to pay loads of attention to them , schedule a date with them the instant they give you any attention , send them surprise gifts , remind them you can ’ t wait to see them and hound them if they need to reschedule on you . Impress the hell out of them so you can get the same thing the bachelorettes want .
More accepted proposals .
From the very instant a lead approaches you , whether it ’ s online or in person , they are sizing you up to see if you ’ re “ business marriage material .” Every interaction they have with you impacts their decision whether or not to bring you on as their MSP , and if we can increase the frequency , personalization and overall positive experience that our qualified leads have with us , we can increase the number of accepted proposals .
A look at the numbers .
MSP Averages New Leads : 72 ( six per month ) Appointments Sat : 35 ( 48 % of leads end up in appointments ) Proposals Generated : 24 ( 69 % of appointments end up in a proposal ) Closed Deals : 12 ( 50 % of proposals are won ) Average First Year : $ 25,119.32
Total Annual Payout : $ 301,431.84
Previously , we ’ ve looked at how to get more leads and sat appointments . Now , let ’ s look at the numbers with even just a small increase in the number of proposals .
Increase in number of set appointments , sat appointments , and proposals generated with automation .
New Leads : 86 Appointments Sat : 58 ( 68 % of leads ) Proposals Generated : 44 ( 75 %) Closed Deals : 22 ( 50 %) Average 1st Year : $ 25,119.32
Total Annual Payout : $ 552,625.04
How do you get more proposals from your dates ?
For every lead , you ABSOLUTELY MUST have the following in order to set yourself up for proposals :
“... if we can increase the frequency , personalization and overall positive experience that our qualified leads have with us , we can increase the number of accepted proposals . ”
• Immediate emails pushing them to self-schedule an appointment at a time that is convenient for them
• Systematized call reminders to get them to schedule AND keep the appointment
• Programmed task assigned to send the shock and awe
• Reminder emails of scheduled appointment
• Automated “ deal rot ” alert if a proposal is sitting in one sales stage for too long
• Prescheduled , six-month follow-up on lost deals ( this same “ friend ” told me about the “ Bachelor ” scandal in the earlier seasons where a guy ended up dumping the girl he chose on the finale and went back to the “ second runner-up ” — people make decisions they regret in business , too , and often have the same problems that go unresolved six months later . Think about how impressive it is when they get a ping from you “ just checking in on them .”)
Ideally , this entire process is automated . It ’ s just not feasible to do ALL of this manually while you grow your business and remember to do each step at the time it ’ s supposed to happen for each lead . Plus , you shouldn ’ t be spending so much time doing this without a system !
Yes , we recommend MAP . Yes , we resell it . Yes , you need it . No , you don ’ t have to use it , but you ’ ll want to once you see it . Get more info at MSPMarketingCRM . com .
Will you do what Robin recommends and implement this whole system in your sales process ? If you don ’ t automate this with MAP , will you take just ONE of these “ lead dating ” tips and start doing it ? Will you let me know when you do this and share with me how the number of your accepted proposals increases ? And one final request … will you accept this rose ?
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