MSP SPOTLIGHT
Company :
TeamLogic , Inc .
Founded :
2005
Headquartered :
Mission Viejo , California
Geographical Markets Served :
Approaching 200 locations nationwide
Top Growth Indicator :
TeamLogic IT uses a franchise model , which is uncommon in the managed service industry . What ’ s more , the growth for each individual franchise is driven by our integrated marketing system . Our comprehensive program drives profitable growth for cybersecurity , business continuity and disaster recovery , cloud services , and managed IT services .
YoY Percentage Of Revenue Growth :
TeamLogic IT has grown at a rate of 28 % per year over the past five years . This growth is a testament to the monthly recurring revenue model of managed IT services .
President :
Dan Shapero
1What are the top three metrics you use to measure your business and why ?
Managing metrics is a key factor for a successful MSP . TeamLogic IT has an initiative called “ metrics that matter .” Our initiative focuses on five key metrics , including the following : percentage of monthly recurring revenue ( MRR ), customer retention rate , and net operating income trends . All of these metrics are connected with one another . Similar to your doctor checking your pulse , temperature , and blood pressure , you can tell a lot about a business based on these metrics . For example , a company with high MRR and high retention rates typically has a higher net operating income .
2What is the top lesson you had to learn that allowed you to kick-start your business growth ?
I have been fortunate to work with a number of successful start-ups throughout my career , including Kaseya , one of the MSP platform companies . I would tell any entrepreneur to develop a plan and stick with it . For MSPs , the plan needs to include your market segment , who your target customer is , and how much they are willing to pay for the value of your service . Also , entrepreneurs need to understand the service levels it will take to make your customers happy , with health margins that build a successful MSP organization . While nothing ever goes exactly to plan , if you don ’ t have a plan , you don ' t have a way to measure your successes , failures , or where to correct the course .
3What was your “ secret to success ” this past year ?
( When considering your most recent YoY growth , what was the one thing driving it or what was most impactful to reaching that growth ?)
Our success hasn ’ t been driven by one thing , and those success drivers aren ’ t necessarily a secret ! At TeamLogic IT , we have no secrets and no silver bullets for success . Honestly , it comes down to our team and our values . It ' s hard work , commitment , urgency , transparency , and a passion for excellence . If there was one thing I had to choose , I would say the team has made all the