capabilities to chat live , make video calls , save resources , view demonstrations , and more . Each vendor made incredible offers , which added up to thousands of dollars in savings for attendees . Robins even threw in thousands of TMT bucks as an added incentive for attendees to visit every booth . Attendees gave overwhelming approval in the live chat , and after chatting with vendors , it was clear the experience exceeded their expectations too .
“ Virtual boot camp was a learning experience for us all but an extremely positive one ,” Dan Tomaszewski , VP of channel success and Powered Services at Kaseya said . “ Being able to talk with all our partners and prospects who were excited about our newly released Powered Services for VSA or RMM at this year ’ s event was tremendous . Robin and the entire TMT team did an amazing job pulling this from an in-person to a virtual boot camp . We saw thousands of MSPs looking at our collateral and asking for more information on Kaseya ’ s IT Complete , which is saving MSPs on average 30 % with all our solutions .”
Dana Liedholm , chief marketing officer at ID Agent , a boot camp sponsor for the past three years , provides a suite of people-centric cybersecurity solutions for MSPs on their comprehensive Digital Risk Protection platform . Liedholm said , “ We were concerned about attendance and engagement with a virtual platform . However , I can ’ t say enough good things about Robin ’ s team and the support , encouragement , and just on-the-fly pivot they have done . We are getting the most from our sponsor dollars , and we ’ ve been pleasantly surprised at the large number of booth visits ( over 1,000 by Day Two ), meaningful conversations , and interactions with the content and demos in our booth . Nothing compares to a live boot camp , but our team is really happy with the turnout .”
Fight Smarter By Doubling Down On Your Marketing
Over 80 educational trainings were provided during the five-day boot camp to ensure attendees left well prepared for what they are facing in this new COVID-19 economy . The impressive lineup of speakers included the following :
• Founder of Technology Marketing Toolkit Robin Robins gave six hard-hitting presentations on what to do now to generate leads , sell , and protect yourself and your profit . Providing dozens of examples for attendees to model in one powerful presentation , Robins revealed the four marketing oil wells that will double IT sales , profits , and MRR in the next 12 months — methods that have been tested and proven to be the most successful . Robins also revealed secrets for ensuring these campaigns work in your business , including three things you must STOP doing . “ You must stop trying a bunch of new things until you get core campaigns producing results ,” Robins said . “ Stop innovating and changing the campaigns we give you . IMITATE before you INNOVATE . And stop leaving BIG , wide gaps of time between one campaign and the next .”
• Jocko Willink , Navy SEAL and co-author of the book “ Extreme Ownership : How U . S . Navy SEALs Lead and Win ,” talked about leadership and how to get your team to take complete ownership of problems .
• Donald Miller , author and CEO of StoryBrand , provided
Boot Camp Shout Outs
" Can you imagine they put this together in four weeks ? Amazing !" – Bob P .
" Beautifully done all the way ' round ." – Jenifer T . " Robin is truly a warrior . Love her !!" – Mei-Ling D .
" Through all those challenges , TMT did a great job getting this put together !" – Briana P .
" Awesome quality . Platform is great !!" – David W .
10 | MSPSUCCESSMAGAZINE . COM • VOLUME 1 ISSUE 8