Facts/statistics
Link the story to a broader context using statistics.
Show how this issue is evident in the rest of society.
Is it common or rare? More prevalent nowadays
than in the past? More evident in one group in
society –
male/female/young/old/rich/poor?
Personal experience (Anecdotes)
Are you discussing something that you have been
through? Then describe your experiences of this
topic using anecdotes (remember to use vivid
imagery).
Humour
Lists
Problem & Solution
Connecting phrases
Discuss the lighter side of the topic. Make the
reader laugh (with you or at you).
These are an effective way to sum up the topic
and seem knowledgeable.
Don’t simply whine on about the difficulties, try to
suggest some constructive and practical ways of
tacking this issue, as a society and as
individuals.
These create a flow & help build a series of
related ideas for the reader e.g. ‘however’
‘therefore’ ‘thus’ ‘nonetheless’ ‘of course’
‘furthermore’‘similarly’ ‘indeed’ ‘if’‘on the one
hand’ ‘on the other hand’ ‘besides’ ‘by contrast’
‘this reminds me of…’
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