Adjectives add details about the size, shape, texture, location etc of the noun
being described. Rather than writing “As rain fell from the sky, my daughter began to
cry” include adjectives which add vivid detail “As heavy rain thundered from the
dark grey sky, tiny tears flooded my daughter’s pale face”. However, be careful not to
overload your sentences – too many adjectives can make your writing slow and
cumbersome.
Evoke all five senses (sights, sounds, smells, tastes and touch) to add depth to
your writing.
Rather than writing “A van pulled up and a burly man jumped out, ran into the shop,
pulled out a gun and demanded that the shop assistant open the till”
Instead create a multi-sensory experience for the reader: “A shiny black van
screeched to a halt and a burly man jumped out, bursting through the double doors and
barrelling into the shop. Reaching for the cold metal butt of his revolver, he growled at
the trembling shop assistant “open the f**king till!”.
Language of Information
What is it?
Writing whose main purpose is to communicate information.
Examples:
Articles, speeches, debates, reports, blogs, leaflet, instructions, travel guide,
encyclopaedia.
Layout:
The reader wants to glance at the page and select the information they are
looking for instantly. Present the facts using a logical, easy to follow structure.
Use headings, sub-headings and bullet points or numbering. However, if you are
writing an informative essay, full prose paragraphs, rather than bullet point lists,
will be expected.
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