HOW TANGIBILITY IS REIGNITING BRAND CONNECTIONS
POWER OF PRINT
Major Brands Discover The
Power Of Print In Marketing
HOW TANGIBILITY IS REIGNITING BRAND CONNECTIONS
BY TULIP MEDIA GROUP
No matter how much the world evolves in the digital space , major brands are starting to understand the importance of finding balance in their marketing , including introducing print magazines .
Let ’ s explore how some iconic brands have been leveraging the power of print to captivate audiences and forge lasting connections .
THE FURROW - JOHN DEERE
John Deere cultivates a sense of community and innovation in the agricultural industry through The Furrow , its iconic magazine . Since 1895 , The Furrow has served as a trusted resource for farmers , offering practical advice , industry insights , and success stories . This magazine is older than all of us , which paints a clear picture of the longevity and effectiveness of print magazines when done right .
By addressing the challenges and opportunities facing modern agriculture , The Furrow reinforces John Deere ’ s position as a leader in equipment technology and agricultural solutions .
THE RED BULLETIN - RED BULL
Red Bull energizes readers with The Red Bulletin , its dynamic lifestyle magazine . Blending sports , culture , and adventure , The Red Bulletin inspires readers to push their limits and embrace their passions .
In Red Bull ’ s magazine , you ’ ll find incredible visual storytelling with stunning photography , interviews with athletes , and articles on contemporary culture , fashion , and lifestyle trends . This is another incredible example of an effective print magazine strategy .
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