Market Research Report Herbalife Performance in Vietnam,Amway Share in Vi | Page 6

The segment grew at the highest CAGR of ~% in the estimated period of six years from 2011 to 2016 . Omega 3 fatty acid segment is gaining popularity in the country with growing number of patients suffering from cardiac disorders . The highest selling omega 3 fatty acids supplements in Vietnam are fish oil supplements .

Functional Foods and Beverages Market Segmentation by Food Category Health segment dominated the functional food and beverages market with a revenue share worth ~% in Vietnam functional foods and beverages market in year 2016 . In Vietnam , health supplements are consumed for growing concern towards anti-aging , strengthen resistance , reducing risk towards diseases , developing abundant health , support human beauty and health treatments . Digestive segment followed health segment with revenue share worth ~% in Vietnam functional foods and beverages market in 2016 . The major reason behind this share is the strong demand in Vietnam for digestive products to deal with diarrhea .