Part 1: Getting Ready for Negotiations
Phase 2: Development of the negotiation
Presenting the proposal:
It is recommended that the exporter makes the
first proposal, it should seem fair and
reasonable.
Exporters who have a differentiated product
can make their proposals upwards.
Downward proposals are used for products of
little added value in which the price plays the
predominant role.
Export Platforms | Module 6: Making the Sale
The starting position should consider
competition and the desire to close the
negotiation.
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