KEYnote 37 English - Spring 2019 | Page 9

the e-commerce system, which checks the order and creates the tickets for the resellers in CodeMeter License Central. A customized license portal gives the resellers an overview over all of their tickets, while the end users can see their tickets in WebDepot. Value Added Reseller (VAR) There are resellers that specialize in selling products in a bundle with their own software, called Value Added Resellers (VARs). CodeMeter License Central can accommodate them just as effectively, with the following options:  Creating an OEM software version  Coupling two CodeMeter License Centrals  Using the original makers’ feature flags. module.): Upon receiving an order from one of our resellers, a ticket is created in CodeMeter License Central and sent back to the ERP system, where it is printed on the delivery note. The end user then uses this ticket in the WebDepot of Wibu-Systems. Licenses sold by unit are not tied to a named user. This allows resellers to store licenses in the form of tickets, ready for delivery. A ticket could, for instance, hold 1000 licenses. A custom portal created for the resellers can be used to withdraw the required number of licenses from the ticket and repackage them on a new ticket for the end user. This enables our resellers to supply their users at top speed, while keeping us in control over the entire process, as the number of licenses available for the resellers can be limited on their tickets. The same transparency is guaranteed for the reseller, as the portal shows them exactly which tickets have already been activated by their users. One particular highlight of this type of inte- gration is its territorial protection: Resellers get the exclusive right to sell licenses in a defined region. To do so, a special flag is set in the licenses when they are first created, which is then checked when they are activated. No other reseller is then able to sell licenses to this customer. By being integrated in this way, our resellers can deliver Wibu-Systems licenses virtually instantaneously. They can create new tickets and load any number of licenses from their contingent onto them, allowing them to create individual licenses on demand. Teachers and professors as resellers Another Wibu-System client from the edu- cational market is using the special EduPortal in a similar manner: Here, teachers and professors become the resellers. They have a certain contingent of licenses, which they can manage through their portal. They know in real time which licenses have been activated and which have not. Their students are the users in this scenario. They are given a ticket to activate via Web- Depot or in the software itself. The software’s original maker can define whether the end user has to register and whether any special criteria need to be fulfilled, such as student of a school or university or employee of a company. These can be checked e.g. by looking for approved email domains. As with Wibu-Systems’ own resellers, the original maker keeps full control over the number of created and activated licenses. At the same time, the teachers / professors can distribute their contingents as they wish, without having to check back with the maker – as long as they stick to the rules set by the maker in the first place. For the OEM version, the resellers operate their own CodeMeter License Central: They get a special version of the original software that works with their Firm Code. They can sell it through their CodeMeter License Central, with the sale booked and invoiced through the CodeMeter License Central reporting function. By coupling two CodeMeter License Centrals, the original maker and the reseller both operate their specific ends of the system. WebDepot creates the bridge between them and activates the licenses for the end user in both CodeMeter License Centrals: Two separate systems that keep just “one face to the customer” for the end user. For the last option, the original maker allows the reseller to order additional flags for use with their licenses. The reseller orders these flagged licenses directly from there. What is great about this solution is that the reseller needs no separate licensing infrastructure at all. There are many other flexible integration options for VARs: the Professional Services Team of Wibu-Systems is always available for a custom solution. Flexible license creation by resellers CodeMeter License Central is intrinsically able to create licenses flexibly for resellers, which would go far beyond assigning them a certain contingent to distribute to their customers. In practice, this is usually done via SAP or another e-commerce solution: The resellers order their licenses in 9