JUMP START GUIDE - CICO Weight Loss + Fitness Get Started Today! There's no catch! | Page 5

BUT ISN’T CALORIE COUNTING OBSESSIVE? Short answer is no, it’s not. In today’s society, it’s very easy to eat more calories than your body needs to sustain itself. Calorie dense nutrient deficient foods are everywhere. Like never before, we have near constant access to them. Eating just 200 calories per day more than your body needs to maintain its weight will result in a nearly 25 pound weight gain in one year. Two hundred calories is about half of a muffin from Starbucks or one can of soda or one bottle of fruit juice. Paying attention to your caloric intake is no different than paying attention to your bank account. It’s not obsessive. It’s responsible. Just like you might forego a purchase you want today because you’re saving money for a vacation in six months, monitoring calories is making decisions about what to eat today with a mind toward where you want to be in six months or a year or two from now.