Power Marketing
Power Marketing
gleaned from proper keyword research .
There are many tools available for you to do keyword research that are both free and paid . One of the free and most popular right now is the Google Adwords Keyword Tool found at : https :// adwords . google . com / select / KeywordToolExternal
With this tool , you type in a set of keywords and it returns search numbers and competition for not only the terms you type in , but additional suggested terms as well . You can get larger numbers returned if you create or have an account , which is free .
As far as paid tools go , the three main ones I ’ ve used are WordTracker . com , KeywordDiscovery . com , and NicheBot . com . Let ’ s take a closer look at each one :
• WordTracker has its own database and keeps information for three months . This is good for checking the latest trends and finding out current search data . But if you are looking for historical data , such as Christmas terms for a Christmas based niche site , then WordTracker might not be your best bet .
• Keyword Discovery on the other hand keeps information for a much longer period , and would be the best choice in this situation . However , Keyword Discovery is considerably more expensive than WordTracker .
• NicheBot is a keyword research tool that taps into the APIs of quite a few of the existing keyword research sources ( an API is an application programming interface , meaning that it “ talks to ” and pulls data from different keyword information sources , such as WordTracker , Google , Yahoo , etc . through agreements and contracts with them , so you can benefit from pulling data from different sources ).
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